WOW Air is offering $99 one way flights to Iceland and $149 fares to three other European cities. These are not mistake fares. These are advertised fares from Boston and Baltimore (which is misleadingly marketed as Washington, DC by WOW Air.)
WOW Air is an Icelandic low cost carrier. It offers flights from Baltimore and Boston (and soon San Francisco and Los Angeles) to Reykjavik with connections to Europe. These are the discounted ones:
The best way to buy these fares, which are as low as $248 roundtrip, is with Arrival miles. You can redeem Arrival miles toward any flight on any airline including WOW Air. A $248 roundtrip to Iceland costs 24,800 Arrival miles and no cash out of your pocket.
Iceland: $248 Roundtrip
The $99 outbounds are on Monday, but you can have a Friday outbound for only $30 more.
Paris: $328 Roundtrip
The cheapest Paris outbounds are on Sunday.
London: $314 Roundtrip
The cheapest outbounds are Mondays.
Flights to Stockholm, Copenhagen, Berlin, and Dublin are just a few dollars more.
WOW Air’s $99 fares, and all of its tickets, just include a seat and up to 5 kg (11 pounds) in one carry on. Additional weight in your carry on, checked bags, and even seat selection increase the price. Here is the fee page for WOW Air.
From the United States to Iceland, Wow Air charges $38 each way to increase your carry on weight allowance to 12 kg (26 lbs). From the United States to the rest of Europe, you’ll pay $48 each way.
If I were to book WOW Air, I would book them one way to Iceland, and I would pay $38 extra to be allowed to carry on 12 kg (26 pounds) in one bag. That’s $137 total for a one way ticket to Iceland, and I am a big proponent of one bag travel, so this would be plenty of space and weight for a trip of up to a month.
Then I would fly a low cost carrier from Reykjavik to continental Europe.
I would eventually fly home from continental Europe, either for 20,000 American Airlines miles on an off peak economy award, or in Business Class with United miles. This would mean seeing Iceland and another European country for probably about $300 plus 20,000 miles all in for all the flights. That’s unbeatable.
Best Way to Buy the Ticket
Your top choice should be the Citi Prestige® Card, since it comes with a $250 Air Travel Credit every calendar year that will cover the purchase of this ticket. If you haven’t used the credit yet, buy this fare (and the extras like seat selection and baggage fees) with your Prestige, and you will receive an offsetting credit on your next statement: a completely free ticket one way ticket to Iceland, London, or several other cities.
Even if you’ve already used your $250 credit for this year, the card offers 3x on all airfare purchases.
See my review of the Citi Prestige Card which explains its many benefits like it annual $250 Air Travel Credit, 40,000 point sign up bonus, access to the American Airlines Admirals Clubs and Priority Pass lounges, 3x points per dollar on air travel and hotels, and a $450 annual fee.