Southwest Announces New Fees That Make Perfect Sense

According to this thread on FlyerTalk and this thread on Milepoint, Southwest will now start charging a no-show fee for those who fail to cancel their tickets before the flight departs.

Extra fees, especially on traveler-friendly Southwest, are never a good thing. But I am shocked that a fee like this wasn't in place before. Now that it is, I honestly can't blame them for implementing it. It makes sense to penalize when Southwest could resell the seat for a higher price at the last minute.

Free Giveaway Friday: Oneway Trip to Anywhere Southwest Flies

Today I'm giving away a free oneway award on Southwest Airlines that must be flown by April 20, 2013. Specifically, I am giving away half of a standard award--a capacity-controlled award on Southwest Airlines. Standard awards are a relic of the old Rapid Rewards program.

Eight months ago, I converted 19,200 Rapid Rewards points to a Southwest standard award. I explained how to do that in How to Exploit the Southwest-Airtran Merger.

I did this because Southwest currently effectively operates two loyalty programs, a revenue based program and a chart-based program.

Southwest, Virgin America, and Spirit Cyber Monday Deals

Today only, there are some great deals on the non-legacy carriers.

Southwest

Southwest is offering oneway flights on Christmas Eve for $100 or less oneway. This could considerably cut down on your holiday fares, if you can combine the fare with a cheap oneway home. The full list of cities and T&C are here.

Here's LAX's list of sub-$100 destinations.

Atlanta, Nashville, and Chicago stand out as steals. Here's Chicago's (MDW) list:

The discounted fares can also be purchased with fewer points.

Reader Question: Should I transfer Southwest Points to AirTran Credits?

Joanne writes:

"I have accumulated approximately 55,000 Southwest Rapid Rewards. I see that I have a Southwest flight credit that is expiring, and Southwest wants me to use 18,000 points to create a reward flight. I have my eye on a roundtrip award to Phoenix that costs 29,000 points. Is it worth it to do this? I am so confused. Any help is appreciated."

I can sympathize with Joanne's confusion.

Free Giveaway, 15 AA Miles per Dollar for Breast Cancer Donation, Always Get Southwest Group A

There are some great deals and tips kicking around the web that were already written up perfectly. I have added a few notes, and hopefully the aggregation will be useful.

1) Mile Nerd flags the opportunity to earn 15 American Airlines miles per dollar on donations during October--Breast Cancer Awareness Month--to Susan G. Komen for the Cure.

Donate through the link on this page. Full terms and conditions:

If you were already intending to donate, this is a great deal.

Anatomy of an Award: How to Book an Award on Southwest

Update 10/13/14: Southwest awards now cost 70 points per dollar of the cash fare instead of 60. Taxes are now $5.60 per direction within the United States instead of $2.50 per flight. Everything else is the same.

The other day I helped a friend book a roundtrip Southwest award from Los Angeles to Denver for 11,761 Rapid Rewards and $5, taking advantage of a 1,000 Ultimate Rewards transfer to make up a shortfall of points in her account. For some people, this post will be very basic.

Forum Buzz: Southwest 40% Off Sale

Southwest Holding Huge Winter Fare Sale

The Southwest forum on FlyerTalk is buzzing about Southwest's recently announced "Big Winter Sale." Fares to most cities are a whopping 40% off which creates some incredible values in the Southwest route network. To take advantage of the sale, you must book by midnight on Thursday, October 11 and fly 11/28 - 12/12 or 1/7 - 2/14 excluding Sundays.

To book, simply go to the main Southwest home page and enter your city pairs.